Participating in HOTELEX Shanghai 2026 at NECC Shanghai, Betrimex continues to strengthen its presence in one of Asia’s most dynamic F&B markets. The exhibition provides a strategic platform for connecting with businesses seeking scalable and market-adapted coconut ingredient solutions for China. Visitor interest at the booth reflected the growing demand for customizable coconut-based solutions tailored to local preferences and evolving consumer trends. Coconut ingredients are increasingly viewed not only as raw materials, but also as a foundation for innovative beverage concepts and RTD applications.
Betrimex at HOTELEX Shanghai 2026: Accelerating Presence in China with Coconut Solutions for HoReCa
13 May 26
At HOTELEX 2026, Betrimex highlighted its positioning through the message “Leading Innovative Coconut Solutions,” supported by “50 Years of Expertise – Driving Global Growth.” The “Golden Wave of Coconuts” booth concept symbolized innovation and sustainable growth, while the emphasis on organic products strengthened brand credibility in the China market. Betrimex focused on demonstrating practical applications of coconut ingredients through key product lines such as MD Barista and Coconut Cream. Beverage recipes, live preparation, and sampling activities helped visitors better understand how these solutions can be applied in real business operations.